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Why Empowering your Team Makes You Stronger — Lessons Learned as a Travel Softball Coach

… and F.A.S.T. information you should learn during Stroke Awareness Month.

If you saw a stroke, would you recognize it? Act F.A.S.T. Call 911 (see more below).

Think 12 year old girls can’t help you learn about business? Think again.

After a recent family emergency took me out of my office and literally off the playing field as a coach, I realized that training, empowering and trusting my teams (professional and 12U softball) is what allowed me to focus on my personal life, and never have either team miss a beat.

Giving up control is not something I, or many company presidents do easily. But, when you train your people to do their jobs well, and to learn their role and understand why and how they do it, instead of always giving them a signal or instruction, they become stronger. That ultimately makes your organization stronger, and you a more effective leader.

When your best friend, and partner in life has a stroke in front of your eyes, the world blurs and your focus is solely on him. In my case, all I wanted to do was to get Eric the best medical care as fast as possible. I did not have time worry about the team of 12-year-old girls we were coaching in a travel fastpitch softball tournament, because I knew they were safe in the hands of our coaching staff. (I did of course worry that they would be upset by having their coach taken to the hospital, but I knew they were surrounded by other coaches and parents).

What I learned later, as these girls played on in the tournament, is that they continued to do their “job” as travel softball players. And they did it well. They have been very well trained by us and our coaching staff how to play their positions — why they need to be aware of what is going on in the game, and where their next play should be, based on what has occurred on the field.

The same is true in business. When you train your team about their roles in the company, why they do what they do, and how to handle possible scenarios, challenges and disruptions that can occur in any given business day, they are prepared. So you do not have to worry that they cannot execute without your assistance or involvement. That is a foundationally strong organization and it serves your clients in the best possible manner.

Trust yourself to teach your team well and trust them to respond. Explain the subtleties that elevate your people from capable to exceptional. Teach the “little things” that make an ordinary player a great one. One of the comments I heard weeks later, is that when other coaches saw our girls play after we had left to take Eric to the hospital, they were amazed that they could play on as well as they did, and in fact win the game, because they knew what to do. They did not need someone to coach them through every play or at bat, because we have trained them well.

So I encourage you to invest in and trust your business team, elevate them with the knowledge, training and support they need to take care of business whether you are supervising them or not. You then can focus on your role, leadership and business growth.

F.A.S.T. Life Saving Information for Stroke Awareness Month

National_Stroke_Awareness_Month

In recent years I had seen reports on stroke signs and symptoms, so I knew what to do for Eric, and he thankfully has a great outlook.

If you suspect someone is having a stroke, please remember to Act F.A.S.T.

F – Face / Does the face droop on one side when the person smiles?

A – Arm / After raising both arms, does one of the arms drift downwards?

S – Speech /After repeating a simple phrase, does the persons speech sound slurred or strange?

T – Time / If any or all of the above are observed call for 9-1-1 right away.

Stroke Fact: The sooner you get to the hospital during a stroke, the better your chance of recovery.

The art and science of color in sales and marketing

I love to understand what motivates us. (in life or business). Color has long been used in branding as a tool to convey certain qualities or evoke emotion. Sometimes, as you’ll see in the Facebook example in this article, it is not scientific, but it is interesting. Do you know the history of why your company’s colors are what they are?
But the use of color in marketing goes way beyond the a logo; if you are developing apps, trying to appeal to women vs men, or simply choosing the color of a button on a squeeze page, the approach is different. The level of analytics available now makes this data more measurable than ever. Notice what pages keep your attention longer than others. Metrics from a number of sources here illustrate these points. Of course, sometimes branding and color decisions will be made regardless of the science, but why not employ as many tools as possible when you know who your target market is.   http://ow.ly/kYoXw

Don’t turn to external forces to guide you

 

Do you remember much about your college commencement speaker’s comments? This is the season for those speeches and some will stand out more than others. Check out some of the highlights (and video) from Dick Costolo, CEO of Twitter. He focuses on the importance of focusing on what you love, making an impact and not waiting for external sources to guide you in life. 

 
“If you do what you think is expected of you, or what you are supposed to do, you will look to external sources for what to do next. You will be standing there frozen on the ‘stage’ of your life.”
 
“Believe that if you make courageous choices, and bet on yourself, then you will have an impact.”
 
“Don’t always worry about what your next line is supposed to be. There is no script. Live your life. Be in this moment.”  http://ow.ly/kTXMk 

 

Perfection is overrated

http://www.linkedin.com/today/post/article/20130423092913-28723569-why-you-should-make-more-mistakes

Pefection is overrated. And, it sometimes can make you less relatable. Leaders, if they are being honest, make mistakes. The key is how you handle, recover and move on from them. Any perfectionist will tell you that they most hate making mistakes when it affects anyone else or impacts an outcome. Author shares some of 60 errors made by high profile leaders, and lessons learned from their situations. Usually the perspective from the lessons comes much later after the sting of embarrassment has passed. If it’s handled correctly, it can make you much more relatable.

It’s not enough to simply nod your head

http://blogs.hbr.org/cs/2013/04/how_to_really_understand_someo.html
Whether you are in sales or you are an influencer in another role in your company, understanding your audience or team, and communicating this grasp of their position is key to achieving results.  Authors point out three categories of awareness: Situational, Personal and Solution, which all work together toward better outcomes when dealing others. They cite an example by former Pitney Bowes CEO who picked up on personal details and followed through with small, yet powerful gestures to help motivate and engage employees. Understanding someone else is about much more than nodding one’s head in agreement.